|
It’s only been a year, but Virgin America has definitely made its mark among business and luxury travelers. With its first class massage seats, extra moody mood-lighting, a range of touch-screen entertainment options, passenger-to-passenger communication capabilities, and little perks like easily accessible outlets for laptops, Virgin America has tried to separate itself from other domestic carriers. According to at least one survey, their efforts have paid off.
In a recent Conde Nast Traveler survey, Virgin America was named best domestic “Business/First Class” carrier. According to the survey of 26,500 travelers, the competition wasn’t even close:
“Virgin America had an overall score of 65.3. The carrier’s nearest competitor (No. 2 in the rankings) had an overall score of 41.1.” (from Marketwatch)
While Virgin America’s route system is still relatively limited, the carrier has managed to make an impact in the industry and achieve at least some of its goals in its first year. We’ll wait to see what their second year brings:
“Virgin America was launched with the goal of reinventing domestic flying by creating an upscale, innovative and customer-focused experience,’ said Virgin America President and CEO David Cush. Business travelers should expect the very best in design, technology, entertainment and comfort in a U.S. airline — just as they do in their hotel choices. We couldn’t be more proud to earn this ranking in our first year, especially from the selective travelers who fly the most and who rightly expect more.’” (from Business Travel Frequent Flyer Guru)
|